Cruise Trends Update: What’s Ahead for 2025 and 2026

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Cruising continues to thrive in 2025, with especially strong growth in the luxury, deluxe, expedition, and river cruise markets. Travelers are showing more interest than ever in unique itineraries and premium experiences, while also taking advantage of the chance to book both near-term and future adventures.

 

Luxury and Deluxe Cruises on the Rise
Luxury cruising remains one of the strongest segments, bouncing back quickly after a slower spring. Bookings surged this summer, with more travelers opting for upscale ships, refined itineraries, and unique cultural experiences. Deluxe cruises are also seeing impressive growth, offering travelers that sweet spot between premium comfort and luxury indulgence.

 

Closer-In Bookings Are Trending
A key trend this year has been travelers booking their cruises closer to their departure dates. In the past, it wasn’t unusual to plan a luxury sailing years in advance, but now many guests are reserving just six months out. This gives you more flexibility if you want to travel sooner rather than later, while still leaving room for those long-term “bucket list” voyages in 2027 and beyond.

 

Where Growth Is Happening

• 2025 so far: Deluxe cruises are up 22%, luxury up 11%, expedition up 6%, and river cruises up 19% (with U.S. river cruises leading the way at 28%).
• Looking ahead to 2026: Expedition cruises are already up 28%, luxury up 14%, deluxe up 8%, and river cruises up 19% (U.S. river cruises are seeing a remarkable 35% increase). Premium cruises are rebounding strongly for 2026 as well.

What This Means for You
If you’ve been considering a cruise, now is a great time to explore options. Whether you want to sail closer to home on a U.S. river, take on an adventurous expedition, or indulge in a luxury voyage across Europe or Asia, the choices are abundant. And with many travelers booking both last-minute and far ahead, there’s more flexibility than ever to plan a trip that fits your timing and style.

 

Ready to find your perfect sailing? Let’s start planning your next adventure — whether it’s this year, next year, or a few years down the road.

 

Contact us today to explore itineraries and find the cruise that’s right for you.